About Ziv
I'm a marketing professional bringing over 12 years of experience building and executing strategies to deliver brand awareness, customer acquisition and sales targets for both online and offline channels in the B2C and B2B markets.
My passion is to improve a business' growth and revue, by implementing a thought through strategy that is rooted in data, to address all stages of the user journey and analysis of all touchpoints.
Whether as a member or a manager, I dedicate myself to improve and lead teams to work as one coherent squad to deliver OKRs that tie directly to the business growth and success.
English
Native or bilingual
Hebrew
Native or bilingual
German
Conversational
French
Basic
Remote only
Primarily works remotely
Experience
- apo.comPerformance Marketing LeadJanuary 2024 - July 2024 (6 months)E-commerce online pharmacy. Managed ongoing sales channels, both organic and paid (SEA, SEO, app, shopping, paid social, affiliate).Optimized campaigns to support CM2 goals and to increase business profitability.
- sennderGrowth Marketing SpecialistJanuary 2022 - January 2023 (1 year)Berlin, GermanyB2B SaaS marketplace. Developing the company's presence and customer acquisition by utilising different online and offline channels (SEA, SEO, Linkedin, Meta, Native).Assisting in laying down the foundation for other marketing related activities (e.g content strategy, communication, branding, USPs, etc). Working to improve sales pipeline and accuracy.
- achso!Head of Digital MarketingFebruary 2020 - December 2022 (2 years and 10 months)Berlin, Germany
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Education
- CELTA, Teaching English as a Second or Foreign Language/ESL Language InstructorUNIVERSITY of CAMBRIDGE2018CELTA, Teaching English as a Second or Foreign Language/ESL Language Instructor
- Bachelor of BusinessThe Open University of Israel2015Bachelor's degree, Business/Managerial Economics