William Simana

Paid Social: Full-funnel Meta strategy; €1.5k budget; LAL & Retargeting frameworks. Search (SEA): €3.5k Google Ads structure; 33% CVR / 16% CTR benchmarks. CRO Intelligence: UX/Landing page optimization via 7.9k session data points. Scalability: Device-level CPA optimization for maximum budget efficiency.

Remote Engagement: Instagram engagement growth from 0.56% to 18.82%. Narrative Strategy: Bilingual (FR/EN) content localization for international legal markets. Video Performance: "Legal Tip Tuesday" series; 33% Instagram viewership uplift. Identity: Unified Corporate Brand Kit for institutional authority.

LAUGHING PRODUCTIONS

Intelligence: Comprehensive SWOT/PESTLE frameworks and Psychographic Personas. Omnichannel: Integrated Google Search/Display and Meta campaigns for diverse B2B and B2C portfolios Lifecycle: Automated CRM segmentation (Mailchimp) for enhanced CLV.