Description

🇩🇪 - Ich bin Brand Manager mit 5 Jahren plus Berufserfahrung auf Kundenseite und habe bei großen Marken mit internationalen Anspruch Erfahrungen sammeln können. Ich habe sowohl Hands on mit in-house Teams gearbeitet, als auch in der Agentursteuerung beschäftigt. Meine Stärken liegen in der Markenschaffung, Brand Development & Strategy, Campaigning, Kreativarbeit und Stakeholdermangement. Ich bin es gewohnt auf deutsch oder englisch zu arbeiten und flexibel in Berlin oder Köln einsetzbar.

Marken für die ich u.a. bereits tätig war: Vodafone, ShareNow, true fruits, Gorillas & Getir. Ich bin seit zwei Jahren selbstständig und freue mich auf neue Herausforderungen.

🇬🇧 - I am a Brand Manager with 5 years plus client-side experience and have worked for major brands with international aspirations. I have worked hands on with in-house teams as well as in agency management. My strengths lie in brand creation, brand development & strategy, campaigning, creative work and stakeholder management. I am used to working in German or English and can work in Berlin or Cologne.

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Berlin (up to 50km)

babes agency GbR
Freelancer
CONSULTING AND AUDITS
September 2022 - Today (3 years and 10 months)
Köln, Germany
babes offers consulting & support in the areas of creative work, brand marketing & project management. We currently serve a handful of clients and are open for business.
Feel free to say Hey:
@babes.agency
Branding Brand Management Agentur Projektmanagement Social Media Kampagnenentwicklung Kampagnenmanagement Kreativkonzepte Corporate Branding Brand Strategy Copywriting Workshops Marketing-Beratung
Gorillas Technologies Holding B.V.
Brand Manager
E-COMMERCE
June 2022 - March 2024 (1 year and 9 months)
Berlin, Germany
x-brand Gorillas & Getir
- Strategic brand marketing planning
- Strategic media planning (online/offline)
- Development and main responsibility of the digital brand marketing tasks
- Budgeting and planning
- Agency management
- Brand POC for all retail media projects & partner integration
- Part of the "Gorillas Partner Solution" program, implementation & development of retail media
Brand Strategy Brand Management Brand Marketing Social Media Content-Marketing Brand Building Brand Development Agentursteuerung Stakeholder Management Projektmanagement Marketing Copywriting Start-up
true fruits GmbH
Marketing Manager
AGRICULTURE
February 2020 - May 2022 (2 years and 4 months)
Bonn, Germany
- Lead of the SM team
- Main responsibility for Instagram, LinkedIn, TikTok, Facebook & Twitter.
- Copywriter for newsletter, homepage copy, social media and bottle/product copy
- OOH campaign planning & responsibility
- Part of the expansion team for new countries & markets, focus on France
- Responsibility of online reputation management (15k members FB group) and answering email inquiries
Social Media Instagram Marketing E-Mail-Marketing Facebook-Marketing OOH Brand Management Brand Marketing Expansion Teamleitung