Description

I am an executive coach and organizational development consultant with 15 years of experience working with multinational organizations including Bel Group, Danone, Henkel, Nestlé, and Savola.

My work focuses on three areas: helping leaders grow through coaching and development, supporting organizations through transformation and culture change, and designing and facilitating programs that create lasting behavioral shift.

Some of what I have done: built a full leadership academy from scratch at Bel Group for 550 people, coached a CEO through enterprise transformation at Teram Group, designed and delivered assessment centers for 450+ participants across Nestlé and Savola, and ran a 6-month co-development program with 75 senior managers that measurably improved cross-functional collaboration between operations and commercial teams.

I work primarily in English, am based in Cologne, and operate across Europe and internationally. I bring a coaching lens to all my consulting work and a consulting lens to all my coaching.

If you are facing a leadership challenge, a culture shift, or an organizational transition and you want someone who will ask the hard questions and stay with you through the answer, I would be glad to talk.

Industry field of expertise

Languages

Persian
Native or bilingual
English
Fluent
German
Conversational

Workplace preferences

Can work on-site

Pulheim (up to 50km), Cologne (up to 10km), Düsseldorf (up to 10km), Hamburg (up to 10km)

NewshaCast GmbH,
Executive Coach & OD Consultant
PUBLISHING
January 2025 - Today (1 year and 6 months)
• • Executive coaching, leadership advisory, and organizational consulting for senior leaders and international organizations
• • Designing and facilitating leadership development and team effectiveness programs in hybrid, cross cultural environments
• • Supporting conscious leadership practices, organizational change, and purpose-driven culture transformation
Bel Group
HR Director & Leadership Development Lead
February 2020 - March 2024 (4 years and 1 month)
• • Co-created and delivered the 'Nurture for All to Grow' transformation, integrated leadership development, culture, engagement, and capability programs; recognized as global Bel best practice
• • Designed and led Bel Impact College: full leadership academy encompassing assessment, coaching, mentoring, development pathways, and 360 feedback for all leadership levels
• • Acted as trusted organizational development partner to executive leadership, advising on structure, governance, team effectiveness, and leadership readiness
• • Built and ran performance, talent, and succession systems using SAP SuccessFactors; DE&I roadmap and inclusion programs
• • Measurable outcomes: turnover 19%→11%, internal mobility 73%, gender diversity in management +10%
Learning & Development (L&D) • Leadership Coaching Culture Transformation SAP SuccessFactors Change Management
Danone Waters (Global FMCG)
HR Director & OD Advisor
August 2018 - August 2019 (1 year)
• • Designed and delivered leadership development and capability-building programs during major organizational restructuring
• • Partnered with senior leadership on organizational design, change alignment, and people strategy in a transformation context
• • Aligned HR and L&D systems with Danone Group's global framework; SAP SuccessFactors implementation