About Samira
Gründerin eines Tech-Startups und langjährige Unternehmensberaterin mit umfassender Erfahrung in der Leitung funktionsübergreifender Teams zur Umsetzung digitaler Innovation und Transformation - von der Strategie bis zur Implementierung.
Fundierte Erfahrung im Aufbau und der Skalierung von digitalen Plattformen, der Entwicklung neuer Geschäftsmodelle sowie der strategischen Beratung von C-Level und Management, insbesondere in den Bereichen Retail & Consumer Products, E-Commerce and HR.
Zu den Kunden zählen führende Unternehmen aus dem DAX, internationale Großkonzerne, Hidden Champions und Behörden.
German
Native or bilingual
English
Fluent
Can work on-site
München (up to 50km)
Experience
- JobreelCo-Founder & CEOHUMAN RESOURCESOctober 2022 - December 2025 (3 years and 2 months)Berlin, GermanyVC-backed career platform redefining GenZ job search and career orientation, powered by AI.
- Raised €600K to fund early-stage growth and development, incl. investment from Europe's leading early-stage investor, Antler. Managed the full fundraising lifecycle - from investor outreach and pitching to negotiating terms, managing due diligence, and closing the round, followed by structured investor reporting and stakeholder updates.
- Launched product into the market and successfully acquired paying B2B customers and scaled the platform to 15,000+ registered users with 750% YoY user growth.
- As CEO, led the company's growth function, including pricing strategy, go-to market execution, and direct management of sales.
- Recruited and led a cross-functional team of six across product, marketing, and operations.
- Built an organic social media presence, achieving 1M+ monthly reach across Instagram and TikTok.
- Ernst & YoungManager (ppa.)October 2021 - September 2022 (11 months)Munich, GermanyAdvised C-level executives, management and authorities on growth strategy, innovation, and business model design.
- Generated >€500K in new business and managed delivery of €1.1M+ in project revenue.
- Drove the comprehensive business case development for a multi-hundred-million Euro planned education platform under the national education strategy, forecasting scalability and complex operating costs.
- Managed the strategic design & conceptualization of education platform, integrating market analysis, user-centric insights, and stakeholder alignment.
- Developed an innovation roadmap for a global CPG company, aligning long-term corporate strategy with emerging technology trends over a 10-year horizon.
- Managed cross-functional teams of up to 15 across multiple workstreams, including 2 direct reports and external stakeholders.
- Ernst & YoungSenior ConsultantFebruary 2019 - September 2021 (2 years and 7 months)Abu Dhabi, United Arab EmiratesAdvised multinational clients on digital strategy, financial modeling, and product innovation across energy, insurance, and financial services sectors.
- Generated >€300K in sales and managed revenue of €700K.
- Advised a D2C consumer brand on €100M growth strategy, including market entry modeling, customer segmentation, and physical retail format design.
- Delivered a mobile wallet and loyalty platform for a national oil company, contributing to an +18% uplift in retail revenue; led end-to-end design and execution, coordinated internal and external teams, and secured national regulatory approval.
- Led €50M+ telco portfolio divestment modeling for a utility client, aligning with senior stakeholders across finance and senior leadership.
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Education
- Executive MBA in Innovation & Business CreationTechnical University of Munich (TUM)2022Executive MBA in Innovation & Business Creation
- Visiting termHaas School of Business, UC Berkeley2022Visiting term