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Oliver SchiffersOS

Oliver Schiffers

Customer Data & Digital Marketing Expert

€1,000/day
Aachen, DE
15+ years

Average response time: 1 hour

About Oliver

I am providing consulting to clients that want to advance their digital marketing and marketing analytics strategy and operations. I did set up digital marketing and digital technology roadmaps, first-party data strategies and consulted on customer data platforms, infrastructure and strategy. I also advice on building out a data practice and digital marketing organisation. With profound expertise in the operation of marketing and data technologies, as well as well as the processes and business dependencies I can develop and optimize the necessary skills, people, and communicate with senior stakeholders in an organisation, as well as identify and manage the vendor and agency ecosystems and partnership strategy.
  • German

    Native or bilingual

  • English

    Fluent

  • Dutch

    Conversational

Can work on-site
Aachen (up to 50km), Brüssel (up to 10km), Düsseldorf (up to 50km)

Experience

  • Self-Employed
    Senior Principal Digital Marketing + Data Strategy
    January 2020 - Today (6 years and 6 months)
    Germany
  • Misereor
    External Consultant Data Strategy + Digital Marketing Technology
    PUBLIC SECTOR
    January 2021 - May 2022 (1 year and 4 months)
    Beratung und Anbieterauswahl CRM / CDP und Marketing Automation.
  • Carl Zeiss Meditec AG
    Digital Marketing | Patient Interaction Services
    MEDICAL
    January 2021 - April 2022 (1 year and 4 months)
    Digital Marketing RfP, Agency onboarding, -Briefing und -Steuerung. Zeiss owned data platform / first party data strategy und Implementierung.

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Education

  • -, Comparative Literature, Economics, Computer Science, Linguistics
    RWTH Aachen University
    1995
    -, Comparative Literature, Economics, Computer Science, Linguistics
  • Award of Achievement in Digital Marketing Analytics
    The University of British Columbia
    2008
    Award of Achievement in Digital Marketing Analytics

Certifications

  • Certified Digital Analyst
    Digital Analytics Association
  • Certified Data Cloud Consultant
    Salesforce

Skill set

Categories