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Malt Strategy
Natusy AlvesNA

Natusy Alves

Senior UX/UI Designer | B2B, B2C, SaaS, AI & ML

€500/day
Berlin, DE
3-7 years
User Experience Design
User Interface Design
Prototype
artificial intelligence
Responsive Design

Average response time: 1 hour

About Natusy

🚀 Driving User-Centered Design & Product Success

As a Senior UX/UI Designer, I create human-centered digital experiences that enhance usability, engagement, and business growth. With 6+ years of experience, I specialize in B2B, B2C, SaaS, and AI/ML products, collaborating with cross-functional teams to deliver intuitive, scalable solutions.

I have a deep understanding of design systems, accessibility, and data-driven decision-making, ensuring that designs are both visually compelling and highly functional. By leveraging user research, wireframing, prototyping, and usability testing, I optimize digital experiences that drive measurable results.

Key Expertise:

✅ User-Centered & Human-Centric Design
✅ UX Strategy, Information Architecture & Interaction Design
✅ Wireframing, Prototyping, and Usability Testing
✅ Design Systems, Accessibility & Inclusive Design
✅ AI/ML-Driven UX & Conversational Interfaces
✅ Agile & Cross-Functional Collaboration

💡 Passionate about bridging the gap between design and development, I am expanding my front-end expertise (HTML, CSS and JavaScript) to enhance collaboration with engineers.

🔹 Portfolio: 🔹 Email:🔹 Let’s connect to build impactful digital experiences!
Education Systems, Research, and Universities
Digital and IT Services
Film and audiovisual (AV)
Catering
Health and Wellness

  • Portuguese

    Native or bilingual

  • English

    Native or bilingual

  • German

    Basic

Can work on-site
Berlin (up to 10km)

Experience

  • Claro
    SENIOR PRODUCT DESIGNER
    E-COMMERCE
    March 2025 - Today (1 year and 3 months)
    São Paulo, Brazil
    • Increased e-commerce conversion rate by 10% through data-driven UX optimization of checkout flows, payment interfaces, and product discovery journeys.
    • Reduced design-to-development handoff time by 30% by partnering with engineering to implement scalable UI components aligned with design system standards.
    • Delivered 3 production-ready components to company-wide design system, enhancing consistency across 5 product lines and reducing design debt.
    • Validated design decisions through A/B and multivariate testing, leveraging Google Analytics and Hotjar to drive measurable improvements in key performance metrics.
    • Collaborated on product discovery flow redesign using behavioral data insights, increasing average session duration by 18%.
    • Participated in strategic business decisions, presenting insights from user testing, heatmaps, and design sprints to C-level stakeholders.
    • Crafted conversion-focused UX microcopy (CTAs, error states, tooltips) that reduced customer support tickets by 15%.
    Product design Product management Product Marketing Post production User Research
  • Multiple Companies
    FREELANCER SENIOR UX/UI DESIGNER
    DIGITAL AND IT
    June 2024 - Today (2 years)
    Sydney, Australia
    • Revamped user onboarding, which onboarded 200K+ annual users, and completely redesigned key product flows, producing a 10% lift in new user sign-ups.
    • Accelerated design-to-launch cycles through rapid prototyping, iterative design testing, and async collaboration.
    • Improved development accuracy by creating pixel-perfect Figma handoffs and planning async QA reviews with engineering.
    • Adapted workflows across multiple time zones (US PST, CET, AEST) using async tools (Notion, Loom, Miro).
    • Identify and troubleshoot product problems.
    User Experience Design Product design Project Management Data analysis Functional testing
  • Phlanx
    SENIOR UX/UI DESIGNER
    DIGITAL AND IT
    February 2024 - June 2024 (4 months)
    Sydney NSW, Australia
    • Raised feature adoption by 25% by redesigning product interface and launching 4 major features.
    • Improved onboarding completion from 45% → 68% through qualitative interviews and iterative usability testing.
    • Reduced churn by 30% via data-informed redesigns targeting high-friction interaction points.
    • Streamlined roadmap execution by 20% through tighter alignment between UX strategy and product vision.
    • Worked async across AEST/BRT time zones, delivering consistently within sprint cycles.
    User Experience Design Product design Data analysis Data visualization User Research
Check out Natusy's experience

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Education

  • BACHELOR IN GRAPHIC DESIGN
    Belas Artes University of São Paulo
    2014
    BACHELOR IN GRAPHIC DESIGN

Skill set

Design System
Webdesign

Categories