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Nathanael B.NB

Nathanael B.

Marketing automation engineer | Glide Expert

€790/day
Berlin, DE
8-15 years

Average response time: 1 hour

About Nathanael

𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴
I work operationally and strategically with marketing automation and digital marketing teams, connecting multiple stakeholders in your company: marketing, martech, data, product, management, your end users. I'm experienced in building and leading teams, setting up marketing tools, automation and processes. What you may often hear me say: "Users first."

My focus is marketing automation for B2B companies. Typically I help companies identify and create target lists in LinkedIn Sales Navigator, scrap LinkedIn for the data, enrich the data with CRM data (email, phone numbers) and create campaigns in a CRM marketing tool. Setting up campaigns usually entails sending ad-hoc email campaigns as well as automated sequences along the customer journey, managing target lists, building landing pages, integrating tools and data flow.

Within the marketing automation tech stack, I help teams build internal web apps, for desktop and mobile, with Glide: apps for work to improve internal process and to create dashboard, portals, and directories.

𝗚𝗹𝗶𝗱𝗲 𝗰𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱 𝗲𝘅𝗽𝗲𝗿𝘁
Try Glide for free. I'm happy to show you.

𝗖𝗼𝗻𝘁𝗮𝗰𝘁𝗔𝗿𝗲𝗮𝘀 𝗼𝗳 𝗶𝗻𝘁𝗲𝗿𝗲𝘀𝘁
nocode - go to market - marketing strategy and operations - CRM and inbound marketing - marketing automation - growth - team management - data - analytics and dashboards - tech products and services - product management - mobile apps - prototypes - MVP - SaaS - software - startups - business development - sports - tennis - crossfit
  • Japanese

    Conversational

  • German

    Fluent

  • French

    Native or bilingual

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Nathanael Boy Consulting
    CRM Marketing & Marketing Automation
    TECH
    October 2018 - Today (7 years and 9 months)
    Berlin Area, Germany
    ・ CRM marketing and marketing automation.
    ・ Glide certified expert.
    ・ Clients include medium size companies in e-commerce, software and the automotive industry.
    ・ Feel free to reach out to discuss your project: [email protected]
  • A&B Partners
    Partner
    TECH
    December 2014 - Today (11 years and 7 months)
    Berlin Area, Germany
    ・ The partnership manages a portfolio of about 75 assets (Q1 2022).
    ・ Mostly in enterprise tech software and real estate in the EU.
  • eBay
    Head of Seller Marketing Automation
    TECH
    January 2021 - June 2021 (5 months)
    I led a team of journey builders as part of seller marketing operations (CRM marketing).

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Education

  • MBA
    Waseda University
    2008
  • Master's degree (MSG 1), Entrepreneurship
    Université Paris Dauphine
    2004

Skill set

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