Description

Die meisten Marken haben kein Content-Problem.

Sie haben ein Ideenproblem.

Seit über 20 Jahren entwickle ich Konzepte, Kampagnen und Markenwelten für internationale Unternehmen. Ich verbinde strategisches Denken, kreative Führung und KI-gestützte Workflows, um Ideen schneller zu entwickeln und größer zu machen.

Ich arbeite dort, wo aus Briefings eine Richtung entsteht. Und aus einer Richtung etwas, das auffällt.

Verfügbar für ausgewählte Projekte, Creative Leadership und strategisches Sparring.

Weniger Content.

Bessere Ideen.6

Industry field of expertise

Languages

German
Native or bilingual
English
Conversational
Croatian
Native or bilingual

Workplace preferences

Can work on-site

Stuttgart (up to 50km)

INNOCEAN
Executive Creative Director
January 2021 - January 2025 (4 years)
Led large-scale creative systems and international campaigns across multiple markets and channels.

• Built scalable campaign frameworks adaptable across regions and platforms
• Translated brand strategies into modular creative systems
• Led interdisciplinary teams across creative, digital, and production
• Delivered integrated content across film, digital, social, and platform ecosystems

Key Clients: Kia, Hyundai, Amazon Prime, UBP
fischerAppelt
Executive Creative Director
January 2017 - January 2021 (4 years)
Led integrated campaigns and brand work for global clients.
Worked across multiple formats including digital, film and content.
Ensured consistency across large-scale rollouts.

Key Clients: Mercedes-Benz, Deutsche Bahn, Bosch, AMG Formula E
Jung von Matt
Creative Director
January 2013 - January 2017 (4 years)
Focused on concept development and translating ideas into scalable campaign structures.
• Developed campaigns designed for multi-platform scalability
• Bridged creative concept and production execution
• Delivered work across TV, digital, and social ecosystems

Key Clients: Mercedes-Benz, Vodafone, BMW, KIA, Sixt, bonprix