Description

What matters to me: working with purpose-led brands and making sure they are visible — in search engines, AI systems, and wherever discovery happens next. I’ve been in the SEO world since 2017, first in-house at Blue Tomato, now as a freelance strategist under my label Frau Maky. I research, experiment, and explore new approaches to help my clients stay visible, relevant and grounded in their purpose, even as the digital world keeps shifting.

Off-screen, I’m a passionate retreat chef 👩🏽‍🍳, bouldering & climbing enthusiast 🧗🏽‍♀️, and happiest somewhere in the mountains ⛰️.

Industry field of expertise

Languages

German
Native or bilingual
English
Native or bilingual
Italian
Basic

Workplace preferences

Remote only

Primarily works remotely

Frau Maky
SEO Consultant
May 2023 - Today (3 years and 2 months)
Bamberg, Germany
Technical and strategic SEO consulting for purpose-driven brands. My focus is on clear strategies, creative solutions and sustainable results.
ToolTime
Online Marketing Manager
July 2021 - Today (5 years)
Berlin, Germany

- Increase in organic traffic by 270% and a nine-fold increase in visibility.
- Development and conception of successful performance marketing campaigns
- Implementation of a rebranding project to improve the brand strategy for OOH offline marketing activities
- Development of various partnership and affiliate marketing programs Technical implementation and content maintenance of various programs and profiles including landing pages, texts and banners Conception and coordination of a product video and a PR video
- Cooperation and coordination of various marketing and advertising agencies as well as content and design freelancers
einhorn products GmbH
Online Marketing Unicorn (Interim)
August 2024 - January 2025 (5 months)
Berlin, Germany
Responsible for the day-to-day management and strategic development of the einhorn.my online shop as well as the Amazon marketplace presence.