About Lea
As a passionate strategic planner with a sharp eye and strong research skills, I help organizations to achieve their goals by developing effective communication strategies.
My expertise in strategic planning is built upon a foundation of strong analytical skills paired with empathy and curiosity for different industries and target groups.
Starting my career at Jung von Matt, I had the chance to work for for clients big and small, national and international. I gathered lots of experience working for FMCG brands and analyzing market and consumer trends.
Today as a freelancer I work for advertising agencies and market research companies. I enjoy the process of deep diving into new industries and target groups with each project while keeping a pragmatic approach wherever necessary.
more about me and some cases on
German
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- SelbstständigStrategic PlannerSeptember 2021 - Today (4 years and 9 months)Kolbermoor, BY, GermanyDeveloping communication strategies for medium-sized companies. Researching and analyzing markets as well as target groups to find the right approach for successful and effective communication. + Social Media, Content and Channel Strategy + Employer Branding + Target group analysis + Brand Models and more
- Jung Von Matt/Neckar GmbHStrategic PlannerMarch 2019 - November 2019 (8 months)Stuttgart, Germany
- Jung Von Matt/Neckar GmbHJunior Strategic PlannerNovember 2016 - March 2019 (2 years and 4 months)Stuttgart, Germany
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Education
- Kreativkonzepter / Creative ConceptJvM Academy2016Kreativkonzepter / Creative Concept
- Bachelor of ArtsUniversität Passau2015Bachelor of Arts - BA, Kommunikation und Mediastudien