About Lars
German
Native or bilingual
English
Fluent
Experience
- LRAM ProjectsFounderOctober 2024 - Today (1 year and 8 months)40 Düsseldorf, Germany• I.a., validated a location-based service model in the early childcare (ECC) space• Research areas included social infrastructure, PropCo-OpCo models, B2B SaaS for the enterprise
- AntlerEntrepreneur in ResidenceJanuary 2024 - April 2024 (3 months)• Accepted into highly competitive incubator program to validate business ideas as part of a three-month residency• Performed in-depth validation on business models through customer calls, desk research, and trade show visits• Research areas included execution-driven business models, energy, fintech, integrated S&M providers
- vivenuGrowth & GTM LeadAugust 2021 - September 2024 (3 years and 1 month)• First functional hire owning projects across functional teams and geographies Aug 2021 – Sep 2024• Shaped and executed on Go-To-Market (GTM) strategy for the company's US expansion resulting in a structured GTM motion• Built initial processes around sales, content, design, RfP responses, and brand communication• Built and led high-performing "deal teams" across geographies for complex, high-impact customers• Led team restructurings and guaranteed process continuity through multiple functional reorganizations
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Education
- B.A.Philosophy & EconomicsUniversity of Bayreuth2017B.A.Philosophy & Economics