Description

With over 20 years of international experience, I help organizations build and scale successful B2B and B2C products across fintech, AI, and eCommerce.

I specialize in driving go-to-market strategies, international expansion, and adapting product strategy to diverse market needs. My leadership style is centered on innovation, execution, and building high-performing, inclusive teams that deliver sustainable growth.

Alongside my strategic advisory work, I offer training, consulting, and executive coaching, supporting individuals and organizations to unlock their full potential and navigate today’s rapidly evolving markets.

Let’s connect if you’re scaling, transforming, or looking for fresh momentum.

Industry field of expertise

Languages

English
Native or bilingual
Italian
Native or bilingual
Spanish
Fluent
German
Conversational

Workplace preferences

Can work on-site

Berlin (up to 50km)

Raru
Advisory Board
October 2024 - Today (1 year and 8 months)
Advising on AI strategy, product development, and organizational growth for an early-stage healthcare startup.
Product Strategy AI Governance & Transformation
Katia Cassano
Product Strategy Consultant | Executive Coach | AI Governance & Transformation Expert
January 2019 - Today (7 years and 5 months)
I help tech organizations, from early-stage startups to global enterprises, accelerate product strategy, navigate AI transformation, and improve leadership performance.
AI Governance & Transformation Product Strategy Organizational Development
Scoutbee
Vice President Product
September 2023 - March 2025 (1 year and 6 months)
Berlin, Germany
Led product strategy and delivery for an AI-powered sourcing platform, aligning cross-functional teams and scaling operations.
Built and oversaw credit product experiences across regulated markets, improving onboarding, compliance, and user journeys.