About Henrike
German
Native or bilingual
Spanish
Conversational
French
Basic
English
Fluent
Experience
- Freelance Product DiscoveryConsultant & Interim Product ManagerAugust 2025 - Today (10 months)München, Germany
- Support companies as an Interim Product Manager, taking ownership of product strategy, roadmap execution, stakeholder alignment, and delivery, while bringing a strong Product Discovery mindset into day-to-day operations.
- Help teams validate product opportunities through Discovery frameworks, user research, hypothesis testing, and rapid prototyping, ensuring that teams build products that solve real customer problems.
- Coach teams and leaders in Discovery mindset, lean experimentation, and outcome driven product development.
- Celebrate CompanyLead Product Manager, Photo ProductsDecember 2024 - July 2025 (7 months)München, Germany
- Defined and executed product strategy for photo products, aligning roadmap with user needs and business impact.
- Conducted continuous discovery and experimentation to identify friction points in the photo book creation journey, achieving a 15 % increase in photo book completion rate on mobile.
- Partnered with UX, Engineering, and Marketing to deliver user-first improvements across the full photo-product funnel.
- Celebrate CompanyLead Product Manager, Digital Business InnovationAugust 2023 - December 2024 (1 year and 4 months)München, GermanyCreated and validated the concept and working prototype for a new baby story app, achieving an early user retention rate of 35 % and delivering a proof of concept that demonstrated market potential and informed investment decisions. Defined the company's first mobile-first and cross-device configurator concept for invitation cards, reimagining the customization flow to ensure a seamless, responsive experience across phones, tablets, and desktop. Led a deep exploration of the digital invitation market, mapping all potential entry points and developing an ICE-based opportunity framework that identified the most promising direction for the company's next product investment. Collaborated directly with the CEO to align product discovery outcomes with company strategy, translating validated opportunities into roadmap priorities and measurable OKRs. Coached cross-functional teams in lean validation methods, creating a shared understanding of how to turn ideas into testable, user-validated concepts.
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Education
- M.Sc.University of Mannheim2012M.Sc.
- Semester AbroadESEADE2011Semester Abroad