About Franziska
German
Native or bilingual
English
Fluent
French
Basic
Experience
- Thomas Henry GmbHDigital Marketing ConsultingAGRICULTURENovember 2022 - Today (3 years and 7 months)- externe Mitarbeit für E-Commerce Strategie, Beratung & Marketing- Retail Media Marketing- Aufbau Online Shop via WooCommerce
- Aiment GmbHProjektmanagement & ProzessoptimierungSeptember 2023 - May 2024 (8 months)Als Projekt- und Customer Success Managerin liegt mein Fokus auf der effizienten Umsetzung von Projekten, der Optimierung interner Abläufe und der Verbesserung der Kundenzufriedenheit.
- Thomas Henry GmbH,Team Lead Digital MarketingJanuary 2021 - October 2022 (1 year and 9 months)Berlin, GermanyIn my role as Team Lead Digital Marketing I was responsible for the digital brand marketing of Thomas Henry and MATE MATE. This includes:- leading a team of 2 to realize the digital strategy- strategic development, design and realization of the digital strategy- further develop and activate the digital channel strategies- conceptualize & realize digital content- social media marketing- define influencer relationship strategy- set up, development & implementation of a livestream bartender education in form of the Thomas Henry Bar Academy- co-work with trade partners and other relevant brands
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