Description

I'm Fiona, an independent digital designer and director working with teams that care about how their products actually work – not just how they look.

My work connects brand, UX and system thinking – shaping products that are coherent, usable and built to evolve.

I work closely with product, engineering and design teams – from concept and structure to hands-on execution.

Based in Stuttgart, working across Europe.

Industry field of expertise

Languages

Workplace preferences

Remote only

Primarily works remotely

Fiona Frahm
Designer & Director | Brand & systems thinking in product design
October 2018 - Today (7 years and 9 months)
UI/UX and product design for teams that take design seriously – where identity, systems, and experience need to work together.

• Co-creating with direct clients and agencies – from scale-ups and hidden champions to global brands.
• Bringing brand and identity thinking into product experiences, and translating it into scalable, coherent systems.
• Weighing trade-offs, thinking through edge cases, and communicating clearly across disciplines.
• Working independently as a sole designer, or in close collaboration with product, engineering, and creative teams.
Product design User Experience Design User Interface Design Design System Brand Identity
Fiona Frahm
Designer
March 2014 - September 2018 (4 years and 6 months)
Freelance work alongside studies at State Academy of fine Arts Stuttgart, focused on holistic brand identity and creative conception. The foundation for thinking across disciplines and translating between them.
Konzeption Visual identity Motion Design Adobe Creative Suite Figma