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Diana Carolina Rojas MedinaDC

Diana Carolina Rojas Medina

business developer, project and marketing manager

€500/day
Berlín, DE
8-15 years

Average response time: 1 hour

About Diana Carolina

MBA-qualified marketing and business development professional with experience across the financial, technology, and digital learning industries. I specialize in B2B and B2C marketing, digital product development, and go-to-market strategies, with a strong track record in market research, customer lifecycle management, and strategic partnerships.

In my most recent role, I developed digital learning concepts and products, managed strategic key accounts, and led B2B marketing initiatives across website, SEO, LinkedIn, YouTube, and events — including the creation of a new company website to strengthen positioning and lead generation.

My experience spans both startups and corporate environments, including international expansion projects, product strategy, and cross-functional collaboration to bring ideas from concept to execution.

Alongside my corporate career, I am an Integrative Nutrition Health Coach, Ayurveda Nutrition Consultant, and Yoga Teacher. I am the founder of The Mindfoodist and co-creator of Puerto Espíritu, where I design and facilitate retreats and workshops focused on well-being, connection, and personal transformation.

What sets me apart is my ability to bridge strategy and human connection — combining marketing expertise with a deep understanding of people, behavior, and meaningful experiences.

I’m currently open to part-time opportunities in marketing, business development, or purpose-driven organizations where I can contribute to impactful and human-centered project
  • Spanish

    Native or bilingual

  • English

    Fluent

  • German

    Conversational

Can work on-site
Berlín (up to 30km)

Experience

  • talent::digital Gmbh
    Key Account & Marketing Manager
    EDUCATION AND E-LEARNING
    July 2023 - July 2025 (2 years)
    Berlin, Germany
    - Developed innovative, gamified e-learning concepts and digital learning products, translating complex content into engaging, story-driven learning journeys.

    - Managed and expanded strategic key accounts, building long-term partnerships and driving client success.

    - Led B2B marketing initiatives across website, SEO, LinkedIn, YouTube, and industry events, contributing to brand growth and lead generation.

    - Conceptualized and delivered the company’s new website, aligning messaging, UX, and positioning with the product and target audience.
    B2B Marketing Marketing digital
  • Bergemann&Höhne
    Job Coach
    CONSULTING AND AUDITS
    April 2023 - Today (3 years and 3 months)
    Berlín, Germany
    - Job and integration Coaching for immigrants that obtain social benefits through the Jobcenter in Germany
    - Support people in different aspects including job and study opportunities, language and cultural barriers, skills development and holistic health
  • Deutsche Bank
    Client & Market Intelligence Expert
    BANKING AND INSURANCE
    February 2021 - February 2022 (1 year and 1 month)
    Berlín, Germany
    - Investigated client needs and translated them in digital product ideas in the new BizBanking department
    - Lead a re-pricing market research for Business Accounts
    - Supported the NPS implementation within different areas for Business clients
    Market Research Pricing Innovation Project Management CRM

Recommendations

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Markus Steiff and 1 other person have recommended Diana Carolina

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Education

  • Master in Business Administration MBA
    ESB Business School, Reutlingen Hochschule
    2018
  • Bachelor of Science in Business Administration
    El Rosario University,
    2011

Certifications

Skill set

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