About Christopher
- Case Study 1: Umsatz +113,8% (+€65K) und Gewinn +2.300% in 2 Monaten (neue Bilder, A+, PPC, Wasted Ad)
- Case Study 2: Account-Reaktivierung: Nach Übernahme: €10.000+ Werbeumsatz/Monat bei ACoS unter 20%
- Case Study 3: 8-Figure Portfolio: €5 Mio. Werbeumsatz bei 20% ACoS, Full Funnel SP/SB/SD
- Case Study 4: Low-ACoS Launch: Produkt reaktiviert, Account neu übernommen, €34.000 Werbeumsatz bei 7,4% ACoS
- Case Study 5: Sponsored Brands A/B-Test: 7,07 ROAS
- Case Study 1: Revenue +113.8% (+€65K) and profit +2,300% in 2 months (new images, A+ content, ads rebuilt from scratch, wasted ad spend eliminated)
- Case Study 2: Account reactivation: inactive for years, no ad structure. After takeover: €10,000+ ad revenue/month at ACoS below 20%
- Case Study 3: 8-figure portfolio: €5M ad revenue at 20% ACoS, full funnel SP/SB/SD
- Case Study 4: Low-ACoS launch: inactive product, new account takeover, €34,000 ad revenue at 7.4% ACoS
- Case Study 5: Sponsored Brands A/B test: 7.07 ROAS
German
Native or bilingual
English
Fluent
Spanish
Basic
Experience
- FLIPFELD GMBHE-Commerce ManagerE-COMMERCENovember 2023 - Today (2 years and 8 months)Responsible for Amazon account management with a focus on performance optimization.• Creation and optimization of listings on international marketplaces (DE/US/FR/IT/ES/UK...)• Implementation, monitoring, and adjustment of data-driven PPC campaigns (SPA/SBA/SDA) to enhancevisibility and revenue.• Conducting keyword research and SEO optimizations to maximize discoverability and performance.• Managing due diligence processes in brand acquisitions to ensure strategic alignment and long-termsuccess.
- UNITO Versand & Dienstleistungen GmbHDigital Marketing ManagerMay 2023 - September 2023 (5 months)Graz, ST, AustriaPart of the email marketing team and responsible for managing the mobile push channel for Otto Austria• Development of KPI-based email and mobile push campaigns.• Content creation and optimization for newsletters and app notifications.• Monitoring and analysis of promotional and marketing activities.
- UNITO Versand & Dienstleistungen GmbHOnline Shop ManagerSeptember 2022 - May 2023 (8 months)Graz, ST, AustriaResponsible for the sports and brand shop modules within the OTTO Austria online shop, ensuring seamless integration and optimal presentation of content.• Creation and implementation of CMS content to enhance the user experience.• Personalization of the shopping journey through Dynamic Yield, driving targeted customer interactions.• Development of digital purchase advisors using Zoovu to guide customers and improve conversion rates.
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Education
- Business English Certificate VantageBusiness English Certificate Vantage
- Masterstudent FH JoanneumMasterstudent FH Joanneum