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Malt Strategy
Christine D. A. HasebrinkCD

Christine D. A. Hasebrink

Interim Manager for Marketing & Communication

€900/day
Düsseldorf, DE
8-15 years
Marketing
Corporate Communication
Projektmanagement
Strategisches Marketing
Marketing Manager

Average response time: 1 hour

About Christine D. A.

As a pro-active Senior Marketing Professional in Europe with 12 years of experience, I guide
businesses and teams of different sizes towards new ways. I love helping companies in crisis and guiding them through changes. Businesses see me as a reliable business partner who provides a better understanding of situations and who enables a positive transformation of the business. Thereby, I support teams in any way needed, so they can flourish and drive projects forward. I love working in fast-paced environments and taking the lead in all marketing tasks. With a proven track of rapid progression and outstanding achievements delivering creative, impactful and engaging communications and marketing strategies is my specialty. Thereby, my passion, my hands-on mentality, and my humor are my strongest assets.

  • German

    Native or bilingual

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Dentex Health
    Interim Marketing Director
    MEDICAL
    October 2020 - September 2021 (1 year)
    London City, United Kingdom
    Overseeing an established and autonomous marketing department ensuring that initiatives across digital marketing, communication, design and social media are executed to a high standard.
    ▹ Managing a multi-channel marketing team & representing marketing at a management level.
    ▹ Ensure all practices within the dental group (80+) are receiving the marketing support they require and utilizing services as needed.
    ▹ Ensuring the smooth and consistent flow of projects being successfully executed by the marketing team.
    ▹ Strategic planning and managing the Business Communication regarding PR-crisis and the ongoing enhancement of the network of dental practices.
    ▹ Successfully increased motivation and creativity among team members despite on-going lockdowns and 100% Home-Office.
    ▹ Established a sense of togetherness between team members of Marketing, Digital Marketing, PR & Communication, Design, and Social Media, guaranteeing the success of cross-departmental initiatives.
    ▹ Fearless in creatively recruiting outstanding candidates to propel the marketing team forward into future successes.
    ▹ Managing intern and extern conferences, events & workshops (on-/ offline).
    ▹ Budget responsibility incl. budget planning and administration
    Change Management Abteilungsleitung Marketing Corporate Communications Konzeptentwicklung 360-Grad-Kommunikation Strategie Eventmanagement
  • Viridium Gruppe
    Interim Corporate Communication Manager
    BANKING AND INSURANCE
    July 2019 - December 2020 (1 year and 6 months)
    Neu-Isenburg, Germany
    Rebranding of a life insurance company post-merger.
    ▹ Project lead to all relevant corporate communication processes during the post-merger integration process.
    ▹ Management of the internal and external Marketing- and Communication-workstreams with the relevant stakeholders.
    ▹ New brand development.
    ▹ Coordination and implementation of the rebranding activities.
    ▹ Introduction and communicative support during the integration and change process.
    ▹ Managing multidisciplinary teams.
    ▹ Managing agencies and vendors.
    Change Management Change Kommunikation Post Merger Integration Corporate Communications Eventmanagement Projektmanagement Troubleshooting
  • Alvarez & Marsal Deutschland
    Interim Marketing and Communication Manager
    CONSULTING AND AUDITS
    January 2016 - April 2019 (3 years and 4 months)
    München, Germany
    Development and implementation of a marketing and business development strategy from scratch followed by a marketing plan with a focus on the German market and specific target groups.
    ▹ Optimisation and development of new marketing and PR-activities to intensify the brand awareness level.
    ▹ Development, planning, management and implementation of high visible events as key part of the overall marketing and PR-strategy (e.g. client reception at BMW World, Munich, Germany or Städel Museum, Frankfurt, Germany.
    ▹ Briefing, coordination and handling of all suppliers, vendors and PR-agency.
    ▹ Managing multidisciplinary teams.
    ▹ Project lead and budget responsibility.
    Marketing Corporate Branding Corporate Communications Projektmanagement Strategie Eventmanagement Business Development
Check out Christine D. A.'s experience

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Education

  • Industrial Business Executive, Construction Industry (IHK)
    DYWIDAG, Düsseldorf
    2003
  • Bachelor of Business Administration, Marketing
    International Business School Groningen, Netherlands
    2009
Check out Christine D. A.'s education

Skill set

Change Management
Teamwork
Marketing Strategy
Eventmanagement
Brand Management
Marketing Communications
Produktmarketing
Markenmanagement
B2B Marketing
Marketingkommunikation
Agentursteuerung
Marketingberatung
Sponsoring
Marketingstrategie
Positionierungsstrategie
Marketingberater
Marketingplanung
Go-to-Market
Corporate Communications
Strategisches Management
Abteilungsleitung
Konzeptentwicklung
360-Grad-Kommunikation
Strategie
Change Kommunikation
Post Merger Integration
Troubleshooting
Corporate Branding
Business Development
Online Marketing
Kommunikationsstrategie

Categories