Description

Most startups fail as they build products not needed by customers.

Customer iDiscovery is one of the best and quickest ways to explore customer needs, test ideas and validate product-market fit.

Welcome to Sumer Research ! I will conduct interviews to explore your user needs, validate your solution or to discover other market insights for your product.

Market research is my passion 🚀 I have more than 20 years experience in researching, designing and building products across different industries in Europe.

Industry field of expertise

Languages

German
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Sumer Research
Customer Discovery
RESEARCH
April 2025 - Today (1 year and 3 months)
Offer and lead market research for global start-ups and grown businesses.
- Customer Discovery interviews
- Customer Discovery surveys
- Customer Discovery observations
- B2B & B2C panel recruitment
- Market Research strategy plan
- UX exploration
- Survey design
- Personas/Segmentation
User interview Project Management Survey Design Audience Segmentation Jobs to be done
Global European Company
Product Discovery & Design
May 2016 - Today (10 years and 2 months)
Hamburg, Germany
- Product Discovery / Offer
- Market Research
- Stragey and Innovation
- Venture Exploration
- Digital Transformation
- Project Lead
User Research User interview Design Thinking Market Research Innovation Management
Global European Company
Project & Product Manager
January 2010 - May 2016 (6 years and 4 months)
Hamburg, Germany
- Lead strategic business development projects
- Lead strategic x-functional teams
- Founding member of a new service unit
- Project & Product Leader
Product Strategy Product Owner User Experience Design Project Lead