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Adele TrefryAT

Adele Trefry

Content Strategist | Social Media Marketing

€125/day
Munich, DE
3-7 years

Average response time: 1 hour

About Adele

I’m a community and brand marketing professional with experience building engaged audiences and culture-driven initiatives within creative environments. I specialize in starting and shaping projects, connecting people, and developing strategies that drive meaningful engagement.

I am passionate about helping small businesses and creators grow their brand presence through tailored social media strategies, content planning, and storytelling that resonates. Beyond marketing, I enjoy providing business consulting, helping entrepreneurs structure their operations, and creating systems that allow their projects to thrive.

Whether it’s designing immersive experiences, launching creative campaigns, or supporting businesses in defining their vision and voice, I aim to create meaningful connections between brands and communities. I am eager to collaborate with clients who value creativity, authenticity, and growth, offering both strategic guidance and hands-on support to bring ideas to life.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Kreatives
    Community Manager
    October 2025 - February 2026 (4 months)
    Munich, Germany
    Built and implemented social media structures, including content calendars, analytics tracking, and project management systems (Asana) to improve workflow and visibility. Developed and executed social media strategies to showcase agency projects and strengthen brand presence. Managed and executed community events, including three Creative Talks, overseeing speaker communications, social campaigns, newsletters, content creation, and on-site logistics.
    Social media Content marketing Business development Strategic planning content planning
  • Buycycle
    Social Media Manager
    May 2024 - May 2025 (1 year)
    Munich, Germany
    Develop and execute social media strategies, increasing Buycycle's TikTok followers from 5K to 25K+. Create high-quality content (graphics, videos, captions) for Instagram, TikTok, Strava and LinkedIn, producing over 15 pieces of content weekly across all platforms. Work cross-functionally with HR, Design, and Marketing to ensure brand consistency. Schedule and optimize posts for maximum reach and engagement across platforms. Manage community engagement & customer support on all social media channels.
  • Buycycle
    Community Management Working Student
    December 2023 - April 2024 (4 months)
    Managed LinkedIn and launched the first-ever Women's Month series, which resulted in a women's group ride and a two-part women's video interview series that ran throughout March. Manage community engagement & customer support, responding to comments, messages, and reviews to maintain brand reputation.

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Education

  • M.A. in Digital Marketing
    EU Business School
    2024
    M.A. in Digital Marketing
  • B.F.A.
    Savannah College of Art and Design (SCAD)
    2021
    B.F.A.

Skill set

Categories