About Peggy
- 25 years of experience in change management and transformation
- Over 250 clients served in 8 countries
- Strategic focus on designing customer-focused programs
- Design program frameworks, governance, KPIs, milestones, and risk planning
- Lead stakeholder alignment across complex cross-functional settings
- Support leadership alignment and team performance during change
- Lead change management for technology adoption, tool integration, and AI-supported process improvement
- Develop communication and enablement strategies for smooth transformations
English
Native or bilingual
German
Fluent
Experience
- Lusion GmbHFounder/CEO | Senior ConsultantCONSULTING AND AUDITSMarch 2016 - Today (10 years and 3 months)Stuttgart, GermanyLusion GmbH is a boutique management consultancy for business and technology transformation in SMEs and global enterprises. We are a small team of qualified experts working in 8 countries.Services strategy development, change management and transformationleadership, workshop design and facilitation, program and project implementationFocus Areas design value-based strategies and business models, re-align processes to improve customer orientation, increase technology transformation adoption, strengthen partner and supplier relationships, enhance internal and external communication, support global rolloutsIndustriesHigh Tech | Precision Manufacturing | Cyber Threat and Intelligence | AI and Machine Learning | Medical Devices | Hardware/Software | SAP Services | IT Services | Industrial and Heavy Manufacturing | Automotive | White Goods | Chemicals | Industrial Engineering and Design | Health Services | Government | Legal | Food and Beverage |Supplier | Startups
- Orange CyberdefenseCX Process Expert | Global Project ImplementationDIGITAL AND ITApril 2025 - October 2025 (6 months)Munich, Germany
Holistic Design and Implementation - Global NPS/CSAT Program
Role: Lead Strategic Consultant | CX Transformation
Focus: Global NPS/CSAT Framework and Process OptimizationProject ScopeManaged the initialization and holistic program design of a global NPS/CSAT framework in a 'Greenfield' environment. Primary focus was the structural and methodological development of a previously non-existent global program. Core mandate was to create the organizational governance, operational process optimization, cross-functional communication paths, and global process standards required to transform customer feedback into a scalable corporate asset.Key Contributions and Implementation- Dual-Metric Framework: Designed a comprehensive system combining NPS (loyalty) and CSAT (transactional satisfaction) to capture full customer lifecycle across 7+ countries.
- Governance and Stakeholder Alignment: Established a unified model with global KPIs and reporting structures. Orchestrated a Change Management strategy to drive internal acceptance and cross-functional alignment between Marketing, Sales/Service, Quality, and IT.
- Closed-Loop Process Engineering: Engineered an end-to-end Feedback System. Defined SOPs that triggered automated alerts, ensuring all levels (high, medium, low) of NPS/CSAT scores were systematically addressed by local teams.
- SaaS Integration and Compliance Orchestration: Coordinated collaboration between technical teams and NPS/CSAT team to ensure all necessary third-party SaaS security gates were systematically identified and closed on schedule. Acted as central point of steering to navigate Data Privacy (GDPR, etc.) requirements across varying global legal jurisdictions.
- Operational Stability and Mentorship: Provided interim mentorship to the department team and authored a 50+ page "Global CX Playbook" to ensure long-term sustainability of communication paths and service improvement cycles.
- Polybius GmbHStrategic Consultant | AI Process DesignDIGITAL AND ITJanuary 2025 - Today (1 year and 5 months)Stuttgart, Germany
Strategic Advisory: AI Integration/Process Modernization
Role: AI Strategy - Process ConsultantFocus: AI Adoption and Operational EfficiencyProject ScopeConsulting for marketing automation agency (DACH) introducing the gradual transition from manual workflows to AI-supported processes. Focus is on the systematic evaluation, selection, and guided implementation of AI solutions within existing structures. Guidance for Managing Director in the evaluation and selection of AI solutions to systematically modernize existing workflows and enhance internal data processing capabilities.Key Contributions- Strategic Sparring/Advisory: Act as long-term advisor to the Managing Director. Provide clear perspective on how AI augments the specific business model. Enable the team to identify the concrete value of automation independently before committing to structural changes.
- Data and Process Optimization: Identify high-impact areas for AI-supported data processing, specifically focusing on the use of AI to read, categorize, and extract structured information from unorganized ("messy") data and documents. Recent changes have achieved a significant reduction of manual effort in data preparation.
- Workflow Analysis: Conducted a pragmatic review of current manual marketing tasks to identify potential areas for change. Facilitated a team workshop to redesign internal routines, and integrate AI-assisted analysis and document processing into daily campaign management.
- Operational Prompt Guidance: Continuously share foundational knowledge on prompt logic and interaction with Large Language Models (LLM) with the team. Created an initial prompt library to ensure that early outputs meet the agency’s established quality standards.
- Knowledge Network Facilitation: Orchestrated focused meetings between the agency and external AI specialists to advance the internal knowledge base.
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Education
- Business Admin and EconomicsVolunteer State Community College1988Business and Economics
Skill set
Categories
- Strategy Consultant