Bjorn Jacobs

UX designer

Moves to Berlin

  • 52.52000659999999
  • 13.404953999999975
  • Indicative rate €350 / day
  • Experience 2-7 years
Propose a project The project will only begin when you accept Bjorn's quote.

Availability not confirmed

Propose a project The project will only begin when you accept Bjorn's quote.

Location and geographical scope

Berlin, Germany
Can work in your office at
  • Berlin and 50km around


  • Verified email


  • Dutch

    Native or bilingual

  • English

    Full professional proficiency


Skills (15)

Bjorn in a few words

Hi there!
I'm Bjorn, a Belgium raised & Berlin based UX Designer with several years of experience in translating online needs of organisations into convincing websites. I worked on projects in agencies, in house and on a freelance basis. My work varies from E-commerce platforms, applications and corporate websites (B2B and B2C).

My website:

What I do:

1. User needs and business objectives
The user needs should be aligned with the business objectives. Knowing your users is key in developing a good UX strategy. During this phase persona's and customer journeys are created. A combination of qualitative and quantitative research methods are used.

2. Functional requirement
When you know your user, the functional requirements of your application or website can be defined. Must haves? Could haves? Won't haves? (MOSCOW analysis)

3. Interaction design / information architecture
Development of application flows and user flows to facilitate user tasks, defining how the user interacts with the site functionalities.

4. Interface and navigation design
Design of interface elements to facilitate the user's navigation. Creating lo and high fidelity wireframes and clickable prototype. I work with Axure RP and Sketch combined with Craft and Invision.

5. Visual design
Creating the "look-and-feel". Visual designing of text, page elements and navigational components.

6. Testing and optimisation
UX strategy never ends. It's a continuous cycle of testing and optimisation. User test on you prototypes, conversion optimisation, ...

Love to get in touch and talk about your project!


Digital Agency and IT company

UX designer

Berlin, Germany

January 2017 - Today

Making sure you don't have to build a website twice. I've worked on varied projects at every stage from research and concept phase through to design and delivery.

+ Conducting user research; creating personas, mapping customer journeys
+ Aligning business with user needs; discovery workshops, Top task, KPI's
+ Development of low-fidelity and interactive high-fidelity protoypes, with Axure and Sketch
+ Usability and user testing
+ User interface design
+ Conversion rate optimasation

Syntra Brussels

Education & E-learning

Teacher E-commerce

Brussels, Belgium

September 2014 - Today

Guiding people to develop their business idea and teaching ecommerce courses including all online aspects (SEO, SEA, UX, emailmarketing, web analytics, conversion optimization, ...).


Digital Agency and IT company

Digital strategist

2200 Herentals, Belgium

May 2016 - November 2016

Intracto develops user-friendly digital solutions that helps their customers grow. Strategic, creative, technical. And ultimately driven by results.

I was responsible for facilitating discovery workshops, mapping customer journeys, performed stakeholder analyses, ... to identify the customer needs and know them through and through. Mainly focussing on E-commerce projects.


Digital Agency and IT company

UX designer / Functional analyst

Hasselt, Belgium

February 2015 - May 2017

Cegeka is a full-service ICT company: customers call upon Cegeka for consultancy, staffing services, software and web development, on-site and remote management of ICT infrastructure up to outsourcing.

As part of our Sitecore team I form the bridge between the customer and our technical team. Translating customer needs into functional requirements, wireframes and user stories. Spoc for all functional work and managing developer's time within a web project. Saying "no" a lot, to make my "yes" stronger aka managing stakeholders.

As part of the Cegeka digital team I do digital marketing work for our clients such as: web analytics implementations, KPI workshops, UX projects, ...

Some clients I've worked for: Cegeka, Bridgestone, Vlerick Business School, Renmans, ...


Digital Agency and IT company

Analytics expert / Information architect

Leuven, Belgium

December 2012 - February 2015

Kunstmaan is a marketing & communication agency based in Leuven and Antwerp, active in integrated communication, from brand to market. They offer truly integrated communication services online and offline to ‘make your mark’.

As part of the digital team I was responsible for setting up full analytics projects. Including web analytics, optimization projects and information architecture.

Some of the clients I've worked for: Bolero (KBC), Bancontact/Mister Cash, Corina Direct, Toerisme Vlaanderen, Kinepolis, Acerta, Elia, Mediahuis, ...


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